Laws of Selection?


You'll often find at least two women surveying this aisle, unable to find their preferred kind. It's like a menstrual IQ test. Some use game theory, teaming up to locate each other's style, be it thick, thin, long, winged, scented or singly wrapped.

A product this personal inspires brand loyalty, but are all these permutations necessary? Can individual requirements be that different? I hope it goes without saying that you should not send your man on this errand. That constitutes cruel and unusual punishment, without a doubt.

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